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Strategy, 2008-2009

Danh mục: Chiến lược

Thể loại: Chiến lược Tiếng Anh

 

INTRODUCTION

Overview: Strategy 08/09 is concisely written to cover the core strategy concepts within strategic management and to do so in a rigorous yet engaging way. This text builds on both real-life examples and academic research and provides appropriate cases chosen specifically for the textbook. 
Designed by faculty at a focus group, this text will published in 2-color format on an annual basis to ensure that company examples are current and relevant to students and instructors.

 

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